Test Prep Authority’s “Vivid Vocab” SAT prep software free for the time being

Citing many a students trepidation over the amount of vocabulary it’s recommended they retain in SAT preparation, SAT tutor Anthony-James Green seeks to change the method by which students are learning these new words with his company’s Vivid Vocab software.

Test Prep Authority’s Vivid Vocab uses image heavy mnemonic stories which give students “association anchors,” which the company says will permanently instill these new words and their meanings in a student.

“Our software works because it’s weird,” Green says of Vivid Vocab’s methodologies in a press release. “If you look around your bookstore or do a Google search for SAT vocabulary help, you’ll find a hundred options, and all of them are exactly the same. They rely on flashcards, text, and very basic memorization techniques that basically haven’t been altered since the Stone Age. Vivid Vocab is intentionally bizarre and different – it’s this differentiation that initially gets us our strongest doubters. But all these doubters turn into our biggest evangelists.”

Test Prep Authority is hoping to gain ground in the extremely competitive test prep space by offering trial licenses of the software to schools around the world for free.

Read the full release here.